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What to Watch for in Commerce at CES: Key Trends to Follow
The Consumer Electronics Show (CES) is a global stage for innovation, where emerging technologies set the course for industries worldwide. For those focused on retail, e-commerce, and marketing, CES offers critical insights into the tools and trends shaping commerce in 2025 and beyond. From AI-powered retail to the evolution of immersive technologies, here are the top trends Night Market is watching—along with some standout session recommendations to guide your experience.
Unlocking Growth at Amazon Ads Unboxed
The Consumer Electronics Show (CES) is a global stage for innovation, where emerging technologies set the course for industries worldwide. For those focused on retail, e-commerce, and marketing, CES offers critical insights into the tools and trends shaping commerce in 2025 and beyond. From AI-powered retail to the evolution of immersive technologies, here are the top trends Night Market is watching—along with some standout session recommendations to guide your experience.
eMarketer | Night Market simplifies ROI tracking, measurement across 200+ retail media networks
Night Market, Horizon Media's commerce division, has launched NEON, an AI powered SaaS platform that provides a standardized way to measure and optimize campaigns across all retail media networks in real time. NEON gives marketers a single tool to plan, track, and...
PR Newswire | Night Market Introduces First-Ever Standardized Measurement Across RMN’s Allowing Real-Time Campaign Performance Assessment
Night Market, the Commerce affiliate of Horizon Media, is expanding NEON, its proprietary AI-based analytics SaaS platform, to provide marketers a single platform to plan, measure, and optimize retail media investments. For the first time, marketers will...
The Night Market Blog: Here’s What to Expect
Welcome to Night Market's thought leadership corner, a place where you'll find commerce best practices, digital happenings, industry resources, press updates, partnered content, and more. Today we're launching our latest content feature: a blog that brings unique...
AdExchanger | Why Marketers Shouldn’t Obsess Over Retail Media ROAS Claims
Closed-loop attribution is a marketer’s dream. But the ease of measuring return on ad spend (ROAS) from placements on ecommerce sites is a “moral hazard,” said Stephen Howard-Sarin, managing director of retail media at Criteo, during Programmatic I/O’s first-ever...
Win the Purchase: Balancing Retail Media & Commerce Media Investment to Maximize Effectiveness
In this webinar, you will hear from industry experts Katie Kelly, SVP of eCommerce Experiences, and Mara Greenwald, SVP of Commerce Media, at Night Market, and moderator Molly McFarland, Co-founder and Chief Revenue Officer at AdAdapted, as they discuss: How retail...
AdWeek | Three Opportunities to Drive Additional Revenue for Your Retail Media Spend by Mara Greenwald
One of the biggest challenges facing retail marketers is how to drive more revenue in an increasingly fragmented industry. The opportunity is significant as the market is expected to reach more than $29 billion by 2025*. Retail media networks have exploded but face...
Horizon’s Night Market Taps IPG’s Musi
Horizon Media's Night Market unit has tapped IPG Health's George Musi as chief business officer. Musi, who most recently served as executive vice president-managing director of IPG Health's SOLVE(D) and McCann Health Engagement units, as well as consulting IPG Health...